Topic: 2013 NA
Subtopic: DB2 for LUW
Businesses across industries need actionable insight into their business operations to gain a competitive advantage and to do this, they must analyze large data sets comprising both historic and current (or operational) data. However, a high percentage of queries for operational analytics are interactive lookups focused on data about a specific customer, account or patient. The queries can also originate from call centers, mobile sales apps, real-time fraud detection systems or other applications that support real-time decision making.
To deliver the correct information as rapidly as possible, the data warehouse supporting these systems must be optimized for the right balance of analytics performance and operational query throughput.
The IBM PureData System for Operational Analytics helps organizations meet these complex requirements with an expert integrated data system that is designed and optimized specifically for the demands of an operational analytics workload.
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